Tagline Ads: Will Native Ads Take the Day?

By Duane J. Higgins, ceo
xtradot.com and tagline.tech 

It is very possible that the advent of adblocker apps will drive a shift towards more native advertising or sponsored posts (i.e. tagline ads). Whereas websites place advertorial style content in editorial posts with disclosure regarding what is paid for. Yes, the ad blocker apps are a direct attack on Googles  revenue platform. However, tagline ads could be the beneficiary of the ad block apps. Adblock apps and browsers don't block domain names. Domain name are integral to every website and location on the Internet. Domain names represent the addressing system of the Internet. 

Tagline ads can  be described simply as follows.

1. Tagline ads are domain names. (first, second, third, fourth level et al.)
2. Tagline ads are also taglines created with domain names. 
3. Tagline ads are the most successful when used as links.    

You see tagline ads are nothing more than creative use of the existing domain name system. Tagline ads utilize sub domains. Subdomains are extensions of your domain name that you can forward to URLs or point to IP addresses. 

For example this is a domain name formulated as a tagline ad:

boston.real.estate.finance

Whereas .finance is the first level domain. estate(second level) real (third level) boston (fourth level) et al.  


Tagline ads can be a form of native advertising that encompasses the various channels and methods of advertising along with utility of use and economy of  use. (easy to use and economical).



Here are some sample tagline ads that I put together using the new domain name extensions. Using your domain name administration panel there is no limit to the number of words that could use to develop your own personalized tagline:

not your.fathers.tube
linking.moms.online
the.john.and.mary.taylor.band
the.coffee.thats.seattles.best
detroits.working.man.beer
get.fast.at.lake.williams.bike
get.capetown.buzz
hawaii.waist.watchers.camp
join.the.artificial.intelligence.club
western.world.artisan.community
we.are.just.that.cool
sarahs.elegant.design
dont.diet.with.the.no.diet.diet
a.leader.in.skateboard.science
euro.camp.soccer
miami.guitar.lesson.guru
the.surfing.life
free.original.jamestown.pizza
play.your.highest.level.tennis
rated.best.charlestown.tours
rent.french.villas
view.chicago.home.properties

A few more examples of business/advertising tagline ads:

miami.seaside.rentals
best.frozen.pizza 
return.to.seventies.fashion
bostons.original.beer
earn.extra.cash
seattle.bike.guru
the.freelancers.web
fantasy.sports.lovers.club
best.scallops.online
get.your.free.artisan.website
maine.made.shop
super.secret.deals
home.and.hearth.design
local.lawn.and.garden.help
gluten.free.market
small.town.lawyer 

And just a few opportunities for linking from the tagline ad:

website
web page
blog
Twitter page
You Tube site
Instagram
Linkedin
your store or shop
social cause
political cause
political campaigns
sports teams
clubs and other groups etc.

Our digital tagline, tagline ad and dot slogan registry is here: tagline.tech